wdm.directinet
Consumer Driven
Mission statement
Wdm.directinet creates and uses data to enable clients to find, manage and reach customers in the most profitable way
Activities
Wdm.directinet is specialized in 3 main activities: data management, data delivery and data quality. For each separately our competence is renowned. But we can also combine of all three of them to offer you a full range of solutions that will ensure the success of your recruitment and customer loyalty campaigns.
Our solutions:
Data treatment: postal standardization, movers’ treatment, dedupe operations as well as data enhancement with phone, geocoding, socio-demo information. Wdm.directinet also helps you with your recruitment campaigns by merging your different files or by providing you with other address lists. As one of La Poste commercial agents, we also market geographic referentials (Hexavia ®, Hexaposte ®,…)
Data hosting and management: With over a 100 client references, mainly in the publishing and fundraising sectors, Wdm.directinet is today one of the French leaders in customer database management. From conception to hosting as well as piloting your marketing operations, Wdm.directinet put its combined know-how and dedicated team at your disposal. To meet your specific needs, we have implemented:
- innovative and efficient management tools for all your repetitive operations
- unique marketing tools for all your DM analysis, data mining and operations.
Data delivery: Wdm.directinet offers a range of data delivery solutions to meet the market various needs:
Life style addresses: as of today we can supply you with over 14 million postal addresses and 4 million email addresses, all fully qualified with observed and declared behavioral data in various sectors such as: retail, mail-order, fundraising, publishing…
An exhaustive coverage of the French households: over 15 million postal and phone addresses qualified with socio-geo-demo criteria.
A « movers » solution: 150,000 movers each month. Movers’ addresses are well known to actively respond to direct marketing operations.
A BtoB offering: 3,000,000 French companies classified by sector fields.
In overall, WDM France provides you with a wide offering of address files to ensure the recruitment of new qualified leads.
A unique offering on the market: address list exchange: the only web portal of BtoC multi-sector address list exchange of the market. You will be able to access to dozens of files at a lower price.
In direct marketing, customer knowledge is the key to success. This entails keeping your database up to date with reliable and exhaustive data treatment as well as studying your database with efficient data mining. With more than twenty years of experience, Wdm.directinet is today a major data expert all over the European market.