Get to know us

Welcome to DNA

Welcome to local experts with a global data experience

Let us introduce ourselves: DNA at a glance. 

Local DM Experts	You get all the advantages of working with a European Network of local DM experts offering you the best Direct Marketing solutions. At the highest quality standards and in a multi-country environment.
Pan-European network	You benefit from the experience of a unique Pan-European network. DNA, or Database Network Associates, consists of 13 independent companies offering you their combined consumer datasets and insights in a flexible, tailor-made servicing model. The best way to meet your growing needs and to offer the most appropriate solutions in terms of smart Euro-Marketing.
Unique maximised synergy	DNA has one representative in each market. Each of the Database Network Associates holds a leading position in privacy matters as well as an independent and respected expert reputation in consumer data in its respective ‘home’ market. Together, they join forces to maximize cross-border synergies and consumer knowledge. DNA offers the unique combination of global experience, shared and managed by local experts.

In short, DNA is your one point access to efficient and targetted DM in a unified European market.